Packaging design for a line of natural preservation from Armenia JANARAT

JANARAT is a manufacturer of natural canned fruits and vegetables from Armenia, whose products are present in all retail chains in Russia. In connection with the expansion of the product line, the brand needed help with the development of a striking packaging design that would distinguish JANARAT products on the shelves and ensure consumer recognition.

In the visual concept, we rethought the classical images and presented them in a modern way, preserving the Armenian character and traditions of oriental hospitality.